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Composing a project description in Fublis

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Step 1: Sign in to your Fublis Account.

If you have an account already, login to your account.

Step 2: Click on ‘Create Project Story.’

Step 3: Fill in all of the project details in this form. Make it as detailed as possible. Once done, save the draft and submit your story. Now your project (or product) story is ready to be pitched to publications.

Save Draft Feature

To ensure continuity and ease in the project story creation process, it’s highly recommended to save your draft after inputting information into the creation form. By saving the draft, you retain the flexibility to resume the creation process seamlessly at a later time, picking up right where you left off. This feature serves as a safeguard against potential interruptions or distractions, allowing for efficient and uninterrupted progress towards finalizing your project.

Delete project Feature

You can use this option to discard an irrelevant project or terminate a current project creation process.

Once you have added all the details to the media kit, your project is primed for pitching to publications.

But before you go, read about the key elements of a project media kit that you must know about while creating a project story in Fublis. A well-crafted project embodies a structured format, brevity, and captivation. Its textual content is characterized by clarity and succinctness, delivering essential details promptly.

Key Elements in a Project Media Kit

Project Title

When naming your project (or product), tailor the name to your audience and the project’s context. Do your research to avoid using names that are already taken or trademarked. By following these tips, you’ll come up with a name that truly represents and enhances your project’s identity.

 Category

Explore a diverse range of categories including architecture, home decor, and interior design, among others, to ensure your project is appropriately classified. This broad selection enables you to accurately categorize your project based on its unique characteristics and focus areas.

Location

Utilize the dropdown menu to specify the location where the brand is based, a crucial step in optimizing its visibility to journalists seeking region-specific stories.

Materials

Add the materials to make your project story informative.

Image Credits

Mentioning the photographer increases your chances of getting published. A well established photographer already has contacts makes it easier to get featured.

Text Credits

Recognizing the contribution of the writer is crucial in understanding the potential impact of the project description. It’s widely acknowledged that content penned by esteemed writers holds a distinct advantage in the publishing realm, primarily due to the writer’s established networks and connections within the industry.

Render Credits

Be sure to include the name of the visualizer who contributed to rendering captivating images of your project.

Consultants

Acknowledge the contributions of other collaborators in the product design journey. By showcasing the collaborative efforts of these professionals, you not only demonstrate the comprehensive approach to your project but also increase the visibility of your project within the vendor network.

Design Team

Provide recognition to all team members who have played a role in shaping the project. By listing the names of each team member involved, you demonstrate the collective effort and expertise that contributed to the project’s success.

Project brief

The project brief or concept note acts as the preview text, offering the journalists a glimpse into your project. Crafting a captivating project brief serves as the initial introduction to your project. Within 100-150 words, encapsulate the essence of your project in a way that piques curiosity and sparks interest, ensuring your project shines brightly among the competition.

Project text

You can upload the project description as a Word or PDF doc or use the text editor to draft the project story.

 Photographs

The quality of your photographs plays a pivotal role in capturing the attention of editors and readers alike. Opting for superior imagery significantly enhances the likelihood of your project being featured. Therefore, it’s crucial to select the right photographer who can effectively showcase the most compelling aspects of your work and accentuate its unique selling points

Also read: How to choose the perfect imagery for your project story?

 Renderings/Drawings

Enhance your project presentation by uploading renderings and drawings in a variety of formats, ranging from PDF and JPEG to PNGs. By offering a diverse array of visuals, you empower journalists to select data that aligns with the specific requirements of their publication, thereby enhancing the relevance and appeal of your project.

 Audios/Videos

By incorporating multimedia elements, such as videos or audio recordings, you can provide deeper insights into your project, captivating audiences with immersive narratives and visual storytelling.
Tags

Incorporate relevant tags that offer comprehensive information about the project. These tags serve as valuable markers, facilitating easy navigation and efficient categorization of your projects for journalists.

 Media Contact

The media contact dropdown provides a comprehensive list of your team members, affording you the flexibility to select any member, including yourself, to serve as the point of contact for journalists inquiring about your products. The decision of whom to designate as the media contact holds significant weight, as journalists highly value prompt responses to their inquiries. Therefore, it’s imperative to choose your media contact with careful consideration, ensuring that they possess the ability to promptly and effectively address journalists’ questions and requests.

 Media Kit Access

Tailor the level of access you grant to journalists and publications according to your preferences. Utilizing the drop-down menu, you have the option to select from the following access levels:

  • Private: You allow selected journalists to view your media kit.
  • Open to All: If you wish to allow all the journalists to discover your project, you can choose to keep it ‘Open to All.’ It’s important to note that if the media kit is open to all, you miss the opportunity to offer an exclusive to a selected journalist/publication.

Read Next: How to pitch a Project Story?

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